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You have your keyword list that says which words searchers are looking for when they search for your home page or your product line, yet you may need some inspiration to insert flavor and improve conversion. I have put together some words that I expect will inspire you. People don’t notice the same things following they are repeatedly exposed to them persistently. In online selling banner blindness is the most acknowledged example. People simply get used to banners that advertise something that is not worth their time, therefore they stop seeing the banners after a while. The same thing happens with words that are used to make us do something. Thus, you need to change your action words now and then to keep them successful. The problem for most writers is that it is exceedingly easier said than done to change the words because of old habit. I have made this list of actions words to facilitate you change words now and then to keep making your web copy effect full. Here are some examples on how you can vary unconventional and colloquial words. Indicating unconventional: measure up, hurry, crucial, breakthrough, lively, skill, buyer’s guide, idea, survival,value, exceptional, spotlight, show me, foothold, hit, obession, lifeblood, instatiable, ultimate, dynamics, portfolio, starter kit,stop, scorecard, revolution, epidemic, rewards, luxury, surefire, kidding, easy, formula, profitable decision, speed up, smart, merit, comprehensive, exploit, gaining, gut feelings, nostalgic, forecast, happy, renaissance spirit, effective, sampler, tell,young, competitive edge, endurance, flourishes, tech word-of-mouth, fundamentals, technolog, test-drive, economic needs, reviewing, brain picking, upscale, energy, danger, fueling, gallery, remarkable, allure, favorable, keep in touch, security, just in time, timely, enterprising, newswire, masterpiece, next frontier, alert, high yield, appealing to take action:affordable, opportunities, excitement, billboard, concept, school of thought, big, promising, novel, alternative, specialized, focus, eager, perspective, naked, hybrid, high tech, growth, quirky, innovative, medicine, liberated, dividends, dirty, investigative, pioneering, surging, avoiding, hopless, different, lare-breaking, imagination, stardom, simplistic, longevity, willpower, recruiting, marvelous, mainstream, expert, revisited, funny, spiral, stubborn, good-looking, make, eat, monitor, traces, envision, applause, preppie, top dog, giant, save,new,sawy, bravo, slash, monumental, explain, block busting, shrewd, underpriced, generic, lucky, mania, challenging, get, boom, right now. A colloquial word is an informal, often entertaining word or phrase used in everyday conversation. When you use colloquial words, you draw your reader closer because you appear more familiar, more friendly and personal instead of distant. Be aware that using colloquial words to much to the wrong market segment can have the opposite effect. Use colloquial words that are understandable to most people with a reasonable familiarity with English. Here are some examples of normal used colloquial words that have found their way to mainstream online communications: Colloquial vs. Normal words: keep your cool vs. remain calm, cool vs. great, laid-back vs. calm and relaxed, make waves vs. cause trouble, bummed vs. depressed, glitzy vs. ashionable, dough vs. money, get a kick out of vs. enjoy, has deep pockets vs. has a good source of money, megabucks vs. a lot of money, honcho vs. boss, come up for air vs. take a break, twenty grand vs. $20,000, defect vs. glitch, bent out of shape vs. become upset, blown away vs. greatly impressed, con vs. deceive.
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For additional examples on how you can change words, please study my other articles or read The big words list that help you write web copy that sells or visit Best Practice Marketing for free hands on advice on a list of techniques to built links, online marketing, free keyword lists, keyword research, how to find the keywords searchers are looking for, how to make a useful keyword report, free top 100 industrial keyword reports, SEO etc.
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